Marketing/Sales Consultant
TechReady Professionals is looking for a high-performing Marketing/Sales Consultant (aka Marketing Manager) to help us meet our customer acquisition and revenue growth targets by keeping our company competitive and innovative. You will be responsible for maximizing our sales team potential, crafting sales plans and justifying those to plans to the upper management. To be successful in this role, you should have previous experience managing the operation of a store (or number of stores) while taking accountability for reaching targets. You should also be able to remotely supervise a team of salespeople and set profitable goals. Our ideal candidates combine excellent communication skills with a strategic mindset. Ultimately, you will ensure your area of responsibility meets and exceeds the expectations of our business objectives and contributes to our company’s long-term success.
Key Responsibilities include:
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from idealization to execution
- Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Be in charge of marketing budget and allocate/invest funds wisely
- Measure and report performance of marketing campaigns, gain insight and assess against goals
- Create regional sales plans and quotas in alignment with business objectives
- Report on regional sales results
- Forecast quarterly and annual profits
- Identify hiring needs, select and train new salespeople
- Prepare and review the annual budget for the area of responsibility
- Analyze regional market trends and discover new opportunities for growth
- Address potential problems and suggest prompt solutions
- Participate in decisions for expansion or acquisition
- Suggest new services/products and innovative sales techniques to increase customer satisfaction
Qualifications:
- Proven work experience as a Marketing/Sales Manager, Area Manager or similar sales role
- Ability to measure and analyze key performance indicators (ROI and KPIs)
- Familiarity with CRM software
- Understanding of office operations
- Ability to lead and motivate a high performance sales team
- Excellent communication skills
- Strong organizational skills with a problem-solving attitude
- Availability to travel as needed
- Associates degree in Sales, Business Administration or relevant field
- Demonstrable experience in marketing together with the potential and attitude required to learn
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of website analytics tools (e.g., Google Analytics)
- Experience in setting up and optimizing Google Adwords campaigns
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- Good taste, a sense of aesthetics and a love for great copy and witty communication
- Up-to-date with the latest trends and best practices in online marketing and measurement
Compensation:
- Compensation and hours will be discussed during interview process
- We offer competitive compensation and very flexible hours
- See the ‘benefits and perks’ section below (details during interview)
TechReady Professionals is an equal opportunity employer and selects individuals best matched for the job based upon job-related qualifications regardless of age, race, sex, color, religion, disability (mental or physical), sexual orientation, military service, national origin or any other status or characteristic protected by law.